Goldsboro's iconic Eastern NC BBQ · 4.3 stars · 1,455 Google reviews

Eastern NC barbecue, the way it's supposed to taste.

Wilber's BBQ on US-70 is the kind of place travelers drive two hours for — featured in Matt Moore's *The South's Best Butts* and consistently called out as one of the most authentic Eastern NC barbecue stops you can find. Hometown feel, plenty of seating, friendly staff.

4.3★1455+ Google Reviews·MadeFresh Daily·LocalFavorite for Years

View the Menu Call (919) 778-5218

4.3★1455+ Google Reviews

MadeFresh Daily

LocalFavorite for Years

Dine In& Takeout

On the menu

Why locals keep coming back.

Made fresh, every order

No shortcuts. Every dish is cooked to order from quality ingredients. You can taste the difference.

Recipes worth coming back for

The kind of comfort food that brings regulars back week after week. Try one dish and you'll see why.

Friendly service, every visit

Whether it's your first time or your hundredth, you'll be greeted like a regular and looked after the whole meal.

Loved by the locals

4.3 stars across 1455+ Google reviews. Goldsboro has spoken — and they keep coming back.

From real customers

Real Google reviews

4.3 stars · 1455+ reviews

I came to Wilber’s Barbecue on Highway 70 because Matt Moore flagged it in his book The South’s Best Butts—but what I got was more than a meal: it was a walk through one of Eastern North Carolina’s most intact whole-hog traditions. Willis Underwood, part of the local group that brought Wilber’s back after it closed in 2019, generously showed me ho…

We loved the hometown BBQ feel with plenty of seating and incredibly friendly staff. Our server, Heather was terrific. She was patient, knowledgeable, and beyond polite. The food was good. The hushpuppies that they started us with were delicious. We tried to start with a skin box, but they were out. She did bring us a plate of what was left and a b…

As if this place needed another great review, here's my experience. If you're anywhere near Goldsboro, this place is worth considering. I drove nearly two hours here for business in town and was told to try this place. The area was clean, the air wasn't greasy, and the staff was helpful, swift, knowledgeable, and organized. That's enough to make al…

Stopped in for lunch during a trip. Got some free hush puppies and gravy to munch on; pretty good. Ordered the bbq pork sandwich with collard greens. Food was delicious, service excellent.

You must go here! My husband & I are touring North Carolina for the month of September and this was a top highlight for us Our first barbeque meal was our best! Friendly quick service by the efficient waitress (Heather). I had never tasted hush puppies before ..how delicious they are! We had a scrumptious half plate with a side each and tried skin…

Who we are

About Wilber's BBQ

Wilber's BBQ is a Goldsboro institution. The chopped pork, the vinegar-pepper sauce, the hush puppies, the fried chicken — this is Eastern NC barbecue done the way it's been done for generations, and the reviews back it up across 1,455 ratings. Customers drive in from Raleigh, from out of state, sometimes from out of the country, and the staff makes every one of them feel like a regular. If you want to taste why Eastern NC barbecue is its own thing, Wilber's is the address.

Drop in

Hours & Location

Hours

MondayClosed
TuesdayClosed
Wednesday11:00 AM – 7:00 PM
ThursdayToday11:00 AM – 7:00 PM
Friday11:00 AM – 7:00 PM
Saturday11:00 AM – 7:00 PM
Sunday11:00 AM – 3:00 PM

Find us

4172 US-70, Goldsboro, NC 27534, USA

Open in Google Maps

Ready when you are.

Call us, book a service, or just send a message and tell us what’s going on. We’ll get back to you with next steps.

(919) 778-5218 View the Menu

Eastern NC barbecue, the way it's supposed to taste.

4.3★1455+ Google Reviews·MadeFresh Daily·LocalFavorite for Years

About Wilber's BBQ

Eastern NC barbecue, the way it's supposed to taste.

Menu

Chopped BBQ Plates

Fried Chicken

Hush Puppies & Sides

Also on the menu